The team behind True North Collective, one of Michigan’s premier cannabis brands, loves crafting unique products that highlight the restorative and healing powers contained in one of nature’s finest creations. Founded by a group of caregivers that were active in the legalization movement, True North offers a full lineup of multiple-award-winning flower, concentrates, and infused products sold in medical and recreational dispensaries across the state.
One of the best places to enjoy these products is outdoors, especially during the long summer days that have arrived. Surrounded by the Great Lakes and home to some of the best outdoor recreation areas in the country, it’s safe to say that Michigan is an outdoor lover’s dreamscape. This love of the outdoors is deep in the DNA of the True North Collective, where its founders and employees are continually chasing their own adventures across the state. It’s that search for their “Own True North” that they infuse into each and every one of their products.
That commitment to being true to themselves is what drives the True North Collective daily. “Backed by a patience-over-profit mindset, we will always be unapologetically authentic toward our craft and passion for cannabis,” says Jonny Griffis, chief operating officer.
True North’s latest creation, which hit the market this spring, is the perfect example of the company’s ethos that cannabis is best enjoyed outdoors. Packaged in recycled plastic, the Adventure Pack contains a selection of pre-rolls you can easily toss into a pack or jacket to break out at that perfect time.
Part of what makes True North’s products so good is the unique strains they shepherd from pollination to packaging. Their flower is some of the tastiest on the market, their gummies are chewy and spot on, and their full-spectrum Five Star Extracts are consistently potent. So, reach for a brand that is from Michigan and for Michigan and head outdoors for a fantastic experience this summer.
