Culture is our first priority. It always will be. We believe culture forms a platform that allows us to do our best work. It gives us permission to be our best selves. Here are Sensi’s Seven Pillars of Culture.




We begin by admitting none of us are perfect. We need each other. We know our strengths and weaknesses. We are a team. We put ego on ice and strive to work corroboratively. We pursuit truth in every interaction. We root out the bad to accelerate the good. That perspective keeps us on track as we go after our goals. And go after them we do, with all our heart.


We are all about progression. We strive for growth in our business and in ourselves, both personally and professionally. We do not rest on our laurels, we do not coast. We push forward in the good times and we push even harder in the not-so-good times. We work hard to grow Sensi into a formidable media conglomerate.

Warrior’s Resolve

We are determined. We face our challenges and our successes with a winning attitude; we own them and handle ourselves with dignity. We understand that it’s not always going to be easy, but we submit to the adventure of building something new and fresh into something great and thriving. We do what it takes to make incredible things happen.

Giving Spirit

Something mystical happens when we give. We grow. We grow personally, and our business grows. And somehow, we grow the capacity to give even more. We continually add value, so our relationships are not built solely on our bottom line but on helping individuals and businesses who align with our mission—regardless of any monetary gain. We are most concerned with investing in the cause: Shift the Culture.

Understanding Heart

We trust one another. We understand that we all make mistakes; we are all human. But we do not look for who is at fault when a difficult situation arises. We remain committed to who we are and what we do as we stand beside one another and take collective responsibility. We discuss issues with our team members and determine how to best move forward together.

Community Mind

We are involved. We are not just faceless entrepreneurs making calls from our desks; we are activists doing what it takes to move issues that matter forward. We are members of organizations that align with our mission. We work in committees and volunteer our time—all to drive the change we wish to see both in our communities and around the world.

Fun-Loving Focus

We play together. Because, as the saying goes, the team that plays together, stays together. Our employees are our most important customers. We foster our happy vibe through annual trips, local outings, and other events that strengthen our bond and our unity. This allows each of us to be not just an ambassador of the Sensi culture but a staunch protector of the team spirit.