Robhots’ (pronounced like “robots”) founder Zach Romey, started making cannabis-infused edibles in his home kitchen in 2009, while he was still a student at Northwest Missouri State University. The fruit-flavored gummies that Romey ultimately created were so well received by his family and friends that he decided to launch his own business. Because medical-use cannabis had not yet been legalized in his home state, Romey relocated to Colorado in 2013. He still lives and works in the Centennial State.
When it came time to come up with a name for his new company, Romey turned to a robot-shaped candy mold he’d been using for inspiration. The robot-shaped edibles he was making contained butane hash oil (BHO), so he combined those letters with the word “robot” to come up with the name. Robhots’ edibles are now shaped like cogs, or gears, with the THC dosage embossed directly onto each piece.
Romey expanded the business into Missouri and Oklahoma in 2018, when medical-use cannabis was legalized in both states. Today, the company has production facilities in all three places, but Romey stresses that Robhots is still very much a small business.
“Even though we are in three states, we are a small family-run company,” Romey says. “We have no investors. Our sales team spends a lot of time face-to-face with customers.”
Romey says that his family has been very supportive of the business, and that his mom takes care of a lot of the company’s marketing and public relations tasks, including educational pop-ups at medical dispensaries in Missouri. “My mom bought the first package of Robhots in Missouri,” he says.
Romey himself continues to do many of the jobs required to run Robhots, including sales and new product development. When he’s not dealing with customers, Romey can be found in the kitchen experimenting with new gummy flavors. He’s also working to create separate edibles for day and night use; a sugar-free gummy; THC-infused hard candies and lollipops; a Starburst-like taffy edible, and a gummy that doubles as a daily multivitamin.
Robhots is currently in the process of building a new, larger kitchen and production facility in Colorado. Romey says that his goal is to have Robhots’ products available in at least five states over the next couple of years. “I want to keep expanding,” he says.